Beijing Business Daily (Reporter Zhang Junhua) On May 26, in response to the closure of the official overseas flagship store of NYXPROMAKEUP, a mass beauty brand owned by L'Oréal Group, the relevant person in charge of L'Oréal told the Beijing Business Daily reporterliveroulettewheel:"Due to strategic adjustments, the Anse brand will close the official overseas flagship store of the Tmall platform NYXPROMAKEUP on June 21, 2024. Thank you for your support to the Anse brand.liveroulettewheelAttention and support." NYX was established in 1999 and was acquired by L'Oréal Group in 2014. In 2019, it opened an official overseas flagship store in Tmall International to layout the Chinese market.
